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Yad Vashem Responds to PETA The Holocaust on Your Plate Campaign Comparing the Suffering of the Jews in the Holocaust to the Suffering of Animals in the Food Industry

3 March 2003

Yad Vashem is utterly appalled by the tasteless and inappropriate use of the Holocaust no matter how seemingly just the cause.

Yad Vashem emphasizes that the desire to be provocative does not justify degradation of the Holocaust and is deeply offensive to the public at large and to Holocaust survivors in particular.

The comparison between the suffering of animals and that of Jews during the Holocaust results in a distortion of the historical complexities of the Holocaust.

PETA’s use of the Holocaust for shock value delegitimizes its ethical cause and in so doing does more harm than good.